It’s 2016. The world is different. Marketing is different. Marketing is charged with telling the world about your company, your brand, your team. They have to do this by establishing trust with the customer. Those customers have an expectation that if you say you are something or do something that those things are true. In…
Category: Marketing
How to Build and Launch a Website in 4 weeks
Websites are essential in today’s digital marketing landscape. They can also be expensive and time consuming to build. For those without the budget to have a pro shop build a new website and for those who think they can do it themselves there are plenty of ways to get a new website off the ground…
Discover, Explore, Validate
In an age of ever-increasing products, services, and competition it is not only important to stand out, but to properly convert buyers into customers. Whether in-person, on the web, or on the phone, there exists a basic structure by which a buyer will learn about your product or service and become a customer. Discover Buyers…