In April of 2015 I wrote on the back of an agenda. It was orange, with terrible handwriting that resembled a chicken being mowed down in a drive by. In any event, people were able to read it and they liked the idea. Thus started one of the most amazing, powerful, and insane rollercoaster rides…
Books
The past few years have been full of challenge, crises, amazing things, and enjoyment. Surviving isn’t always easy. Especially when you try something big. These books helped me along the way. Change The simple art of not giving a f*ck. Going through change? Struggling to figure out what the hell everything means? Why you are…
The Year of Truth – Why Marketing and Operations Should Drink Lots of Coffee
It’s 2016. The world is different. Marketing is different. Marketing is charged with telling the world about your company, your brand, your team. They have to do this by establishing trust with the customer. Those customers have an expectation that if you say you are something or do something that those things are true. In…
Impact
Ever wonder what keeps people going? Today I listened to some excellent thoughts on how Impact will keep you motivated by Ron Gutman presented by Stanford’s Entrepreneurial Thought Leaders. Two specific points that struck me as fundamental. Have a vision. When things get really really hard, it’s the vision, the purpose that will keep you…
Start a Scorecard
Start a Scorecard Never underestimate the power of a spreadsheet. Whether you are trying to wrap up a project, looking for a job, building a business, or organizing an event, a spreadsheet can help organize the process and keep you accountable. Yes, it’s a spreadsheet, but more importantly, it’s a scorecard. Set a Goal Write…
How to Build and Launch a Website in 4 weeks
Websites are essential in today’s digital marketing landscape. They can also be expensive and time consuming to build. For those without the budget to have a pro shop build a new website and for those who think they can do it themselves there are plenty of ways to get a new website off the ground…
It’s about priority, not time
Today, a good deal of people feel crunched and always ‘on’. There is always something. Technology has made people too connected, too accessible, and constantly engaged. It makes us feel like we don’t have enough time for everything. We all share the same 24 hours in a day, and lead very different lives. Though time…
Leadership Through Messaging
It starts with buy-in. You and your team have just been dropped into the Pacific Ocean. They are looking to you for leadership and vision. They need to know that someone has a plan and things are going to be ok. Achieving goals truly consistent with vision is a very real challenge. It takes repetition,…
Discover, Explore, Validate
In an age of ever-increasing products, services, and competition it is not only important to stand out, but to properly convert buyers into customers. Whether in-person, on the web, or on the phone, there exists a basic structure by which a buyer will learn about your product or service and become a customer. Discover Buyers…
5 apps I cannot function without
If my phone were to limit me to 5 apps tomorrow, I would have to go with these. Omnifocus My entire life is run on Omnifocus. Without this app everything stops. Omnifocus helps me stay focused and always thinking in both short-term and long-term cycles. I break my lists into priorities: Day, Week, Month, Ongoing,…
5 Must Have/Brew IPAs
India Pale Ale is far and away my favorite beer. I favor the IPA both when brewing and heading down the aisles of the liquor store. The IPA has it’s roots in England in the 18th Century. Pale Ale’s became big as brewing started using pale malts, barley lightly malted, creating a lighter, smoother ale….
5 Reasons To Start Brewing Beer This Weekend
I started brewing a couple years back when my friends pushed me to give it a shot and I fell into it…hard. From extract brewing to all grain to kegging I went all in and built up pretty quick. Brewing is a ton of fun and a great experience for a lot of reasons, but…
Nick Roseth 